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The Péro Spring-Summer shoot unfolded across a quiet hilltop in Uttarakhand — chosen for its natural stillness and the way it echoed the organic softness of the collection.

Under the creative direction of Nikhil D and Péro’s founder Aneeth Arora, the vision was immersive: a harvest festival built from scratch. Nothing was repurposed. Everything — from hay-thatched roofs and fruit-laden arches to hand-tied apple trees and custom headgear — was carefully crafted to feel lived-in, festive, and full of texture.

We brought together a crew of over 80 across cities, transporting truckloads of fresh produce up the winding roads. A transparent acrylic wall was installed on location to layer the frames with subtle surrealism — always supporting, never distracting.

The terrain was unpredictable. The schedule tight. But with clear planning and close coordination, the production moved with quiet precision. Every detail was considered, every challenge met with care.

What came through wasn’t just the beauty of the visuals — but the integrity behind them. A production that held space for craft, culture, and the joy of building something from the ground up.

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